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GCCC SCMP Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Strategy and Planning | - Communication strategy development
|
| Topic 2: Evaluation and Measurement | - Performance measurement
|
| Topic 3: Implementation and Management | - Execution of communication plans
|
| Topic 4: Principles of Strategic Communication | - Research and Analysis
|
Common Questions About GCCC Strategic Communication Management Professional
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SCMP requires Not publicly disclosed (scaled scoring system used) to pass, and the official exam fee is Varies by region (typically approximately USD 700–900 range). Knowing both numbers early helps you plan your exam date and budget together.
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The SCMP exam contains Not publicly disclosed questions within 180 minutes minutes. Rehearsing under the same time limit on the ActualTestsIT engine builds the pacing habits you will need.
- Evaluation and Measurement ()
- Strategy and Planning ()
- Implementation and Management ()
Allocate your study hours in proportion to each topic's weight.
The package includes 103 practice questions for the SCMP exam, all with verified answers and available in three formats.
No formal prerequisites required; however, 5–6 years of professional experience in strategic communication or related fields is strongly recommended.
IABC / GCCC SCMP Preparation Resources: Visit official page
Official SCMP Certification Page: register for SCMP
GCCC Strategic Communication Management Professional Sample Questions:
Which of the following should be the PRIMARY goal of a multi-departmental leadership team that is working to improve the organization's crisis plan?
- A. Build a simulation exercise to ensure the team is ready.
- B. Build a plan that the team will revisit annually.
- C. Build a culture of crisis preparedness over time.
- D. Build a plan to ensure stakeholders continue to trust the leaders through a crisis.
Correct Answer: D 🗳️
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Which objectives are MOST important when developing a communication strategy?
- A. Specific, measurable, attainable, relevant, and time-sensitive
- B. Substantial, marketable, actionable, and time-sensitive
- C. Safe, measurable, actionable, relevant, and targeted
- D. Strategic, memorable, attainable, and task-oriented
Correct Answer: A 🗳️
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Which of the following competencies should a communication professional, engaged in strategic communication management, develop FIRST to ensure they add value to an organization?
- A. Leadership development
- B. Strategic advisory skills
- C. Business and financial acumen
- D. Change communication
Correct Answer: C 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
When developing a strategy for announcing company news, such as a leadership transition that is not covered by industry regulations, the reason why organizational leaders and employees are engaged FIRST is:
- A. leaders need to feel important so they want to be notified first.
- B. to ensure they have the information needed to communicate with others.
- C. so there is time to print new business cards.
- D. media tends to distort messages.
Correct Answer: B 🗳️
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Benchmarking is a critical element of communication research because it:
- A. can drive the adoption of new approaches by showing what best-in-class organizations are doing.
- B. can take the place of primary research methods.
- C. contributes to the improvement of communication effectiveness by identifying best practices.
- D. identifies communication practices that can be easily introduced into the organization with minimal modification.
Correct Answer: C 🗳️
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