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Salesforce MCE-Admn-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:

1. Northern Trail Outfitters is migrating from a small, in-house email solution to Marketing Cloud.
What should the Marketing Cloud admin consider when sending from the new IP Address?

A) Migration of larger marketing campaigns is necessary prior to bringing on smaller, triggered campaigns.
B) The IP address is on reserve, is already in use, and has an email sending history.
C) Building desirable sending history and data will be variable based on list size and engagement.
D) Sending in large volumes will alert ISPs the new IP Address is now in use.

2. Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.
Which feature would NTO enable to assist in reducing threats from malicious API attacks?

A) Single Sign on Authentication
B) IP Allowlist
C) Advanced Audit Trail
D) Field Level Encryption

3. NTO wants to copy journeys across business units.
What could be used to replicate journey structure so it can be easily recreated in another account?

A) Journey Extracts
B) Deployment Manager
C) Journey Templates
D) Copy activities

4. Which two data structures could be configured to appear In the out-of-the-box Subscription Center? Choose2 answers

A) Lists
B) Groups
C) Publication Lists
D) Data Extensions

5. A Marketing Cloud admin has been asked to Include Sales Cloud data in their queries.
Which feature would allow this functionality?

A) Query Studio
B) CloudPages
C) Journey Builder
D) Synchronized Data Sources

Solutions: