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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Security & Access12%- Sharing & Permissions
  • 1. Manage user and group access
  • 2. Implement row-level security and inheritance
  • 3. Configure app, dataset, and field-level security
Topic 2: Analytics Administration & Deployment18%- Implementation & Maintenance
  • 1. Manage versioning and deployment
  • 2. Use Dashboard Inspector and Publisher
  • 3. Monitor and optimize query performance
Topic 3: Dashboard Design & Development25%- Design Principles
  • 1. Apply best practices for usability and performance
  • 2. Design for mobile and Lightning compatibility
- Build & Configure Dashboards
  • 1. Implement bindings, filters, and interactions
  • 2. Use SAQL for advanced queries
  • 3. Create lenses, steps, and visualizations
Topic 4: Data Layer23%- Data Sources & Integration
  • 1. Extract, load, and prepare data using Data Manager
  • 2. Define datasets and map Salesforce objects
  • 3. Use Dataflows and Recipes for transformation
- Data Management & Optimization
  • 1. Resolve data sync and refresh issues
  • 2. Implement data modeling and relationships
  • 3. Optimize dataset performance
Topic 5: Einstein Discovery22%- Deployment & Usage
  • 1. Embed predictions in dashboards and Lightning pages
  • 2. Interpret results and recommendations
  • 3. Monitor and maintain model performance
- Model Building & Configuration
  • 1. Select prediction type: numeric, binary, multi-class
  • 2. Prepare and assess data for modeling
  • 3. Train, evaluate, and refine models

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

1. A CRM Analytics consultant wants to move a dataflow to a recipe in order to use aggregation nodes. To do so, they use the Dataflow to Recipe convertor and the recipe runs successfully.
However, they are unable to see the aggregated data in the dataset.
What is causing the issue?

A) The dataflow has to be turned off and only the recipe should run.
B) The convertor has created a new dataset with a new ID.
C) The recipe has to be turned off and only the dataflow should run.


2. Universal Containers builds a new sales dashboard and wants to makesure account managers can access the dashboard while traveling.
What should the consultant consider doing in this process?

A) A Set the optimal Dashboard width for the Phone layout to get a more accurate preview.
B) Enable mobile optimization in the analytics settings under Setup.
C) Make sure the dashboard automatically is optimized for mobile viewing.


3. Cloud Kicks has a dashboard that displays accounts and opportunities data in a table that contains actions to open the records in Salesforce. Since the company has allowed several accounts to be created with the same names, when users try to perform actions, they are prompted with only a record ID to select, leaving the users confused and unable to act.
How should the CRM Analytics consultant solve this problem?

A) Discuss with the stakeholders If the action Is really necessary for the table.
B) Insert more fields in the dataset action "Display Fields" so the users know which account they are acting on.
C) Ask the admin to start applying duplicate rules based on the account's Name field.


4. A versioning feature allows CRM Analytics users to be added as Publishers and make changes separately while a 'Live' version is still being usedby other users. Once the changes are complete, the user can then set their updated version as the Live version.
Which CRM Analytics item is this leveraged for?

A) App
B) Dataset
C) goats


5. Exhibit.

Universal Containers has a dashboard for sales managers to visualize the Year Over Year (YoY) growth of their customers. The formula used is:
YoY = [(This Year - Last Year) / Last Year] %
Based on the graphic, when there is not an account in the Last Year column, the YoY Growth shows null results. The sales managers want to replace it with 100% value.
What is the correct function to use?

A) coalesce()
B) replace()
C) substr()


Solutions:

Question # 1
Answer: B
Question # 2
Answer: A
Question # 3
Answer: B
Question # 4
Answer: A
Question # 5
Answer: A

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