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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What is the definition of an IBM sales stage 04 qualified opportunity?

A) An opportunity exists within an organization to either solve a problem or take advantage of an opportunity that either decreases costs, increases revenue, complies with regulations or decreases risk.
B) The customer has been BANT qualified.
C) The organization has funding (budget) or can achieve funding (budget) that is commensurate with the solutions that you provide, has people within the sphere of influence of the sponsor with the authority to buy. and has a compelling point in time when the solution to the issue should be implemented.
D) The customer has funding and will buy something, and is considering multiple sources; uncertainty exists (no solution yet).

2. What are the 3 (three) key messages for the overall Business Analytics Midmarket value proposition?

A) Breadth, Depth, Easy to buy
B) Simple, Complete. Affordable
C) Easy to use. Simple to install. Priced right
D) Easy, Complete. Priced right

3. What are the 4 (four) trends shaping the way we live, work and interact?

A) Social, Mobile, Data, Cloud
B) Cloud. Mobile, Security, Data
C) Data. Security. Cloud. Social
D) Mobile, Social. Data. Storage

4. Which one of the following is a key pain point that an IT Manager in the Midmarket is most likely to mention?

A) My team struggles to analyze financial data from profit and loss accounts, cash flow information and balance sheets.
B) I have trouble managing my company's compliance, risk, disclosure and regulatory reporting requirements
C) I need to better identify opportunities, allocate marketing budget and track marketing campaigns.
D) I only have a small team and have difficulty servicing all the requests for ERP reports from the business users.

5. An existing IBM Midmarket customer wants to create reports consisting of existing data along with supporting text that adds context to the data. What capability would help them?

A) IBM Cognos Express
B) IBM Cognos Disclosure Management Express
C) IBM Cognos Controller Express
D) IBM SPSS Modeler Premium

Solutions: