Exam Name: Oracle Responsys Marketing Platform 2019 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Responsys Marketing Platform Cloud Service
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Oracle 1Z1-1032 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Initial Configuration & Deliverability | 15% | - Subscription management - Global account settings - Domain branding and delegation - Bounce processing configuration - IP warm-up and ramp-up |
| Topic 2: Campaign & Form Management | 15% | - Create, test, and launch campaigns - Create and manage web forms - Multi-channel campaigns (Email, SMS, Display) - Campaign dashboard settings |
| Topic 3: Reporting & Administration | 10% | - Account administration and settings - Create and manage reports |
| Topic 4: Responsys Personalization Language (RPL) | 10% | - Personalization and conditional logic - Basic RPL syntax and directives |
| Topic 5: Content Management | 10% | - HTML email content creation - Dynamic content modules - Create and manage documents |
| Topic 6: Responsys Data Model | 15% | - Manage contact lists, supplemental tables, profile extension tables - Create filters, segment groups, seed groups - Describe Responsys Data Model |
| Topic 7: Data Integration | 15% | - Data Gateway setup - Configure Connect import jobs - Configure Contact Event Data (CED) exports |
| Topic 8: Program Automation | 10% | - Program logic and workflow - Design multi-wave message automations |
Questions Candidates Ask About the Oracle Responsys Marketing Platform 2019 Implementation Essentials Exam
No mandatory prerequisites; recommended experience with Responsys implementation Rules change occasionally, so verify the current requirements on the official Oracle exam page before you schedule.
All three versions in a single purchase: 72 practice questions for the Oracle Responsys Marketing Platform 2019 Implementation Essentials exam as a printable, expert-prepared PDF — ideal if you learn best by annotating paper; a Desktop Test Engine for Windows that simulates the real exam with two practice modes and works offline; and an Online Test Engine for any browser on Windows, Mac, Android, and iOS with test history and performance review. Use whichever version fits each moment, or all of them together. You also get a free demo, 365 days of free updates, a 50% renewal discount after the first year, and unlimited computer installations.
The 1Z1-1032 exam is a Oracle certification exam validating the knowledge in the Oracle Responsys Marketing Platform 2019 Implementation Essentials syllabus shown above. It belongs to these credential paths: Oracle Responsys Marketing Platform Cloud Service. Beyond theoretical knowledge, employers want demonstrated skills — and this credential provides that evidence in 2026's competitive market. ActualTestsIT helps you prepare with 72 practice questions in PDF, Desktop Test Engine, and Online Test Engine formats.
Online proctored or onsite at Pearson VUE test centers Registration for the Oracle Responsys Marketing Platform 2019 Implementation Essentials exam runs through these official channels:
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The Oracle Responsys Marketing Platform 2019 Implementation Essentials exam contains 70-72 to be completed within 105 minutes. That leaves limited time per question, so rehearsing under the same clock with the ActualTestsIT Desktop Test Engine is time well spent.
The official Oracle Responsys Marketing Platform 2019 Implementation Essentials outline defines 8 domains. The top three are Campaign & Form Management (15%), Content Management (10%), and Reporting & Administration (10%). See the full list in the topics section above — ActualTestsIT's 72 practice questions span every domain.
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The Oracle Responsys Marketing Platform 2019 Implementation Essentials exam requires 68% to pass, and registration costs USD $245. A retake costs the same fee again — one more reason to gauge your readiness with the ActualTestsIT practice engines before exam day.
Oracle recommends the following training for the Oracle Responsys Marketing Platform 2019 Implementation Essentials exam:
Complement the official training with the 72 practice questions from ActualTestsIT — they show you whether the knowledge holds up under exam-style questioning.
Oracle Responsys Marketing Platform 2019 Implementation Essentials Sample Questions:
You want to use Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).
Which four steps should you perform to make this possible? (Choose four.)
- A. You must supply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.
- B. In the SMS campaign message designer, enable conversion tracking.
- C. In the SMS campaign message designer, you must enable link tracking for the campaign.
- D. You must select a Responsys link table with the link names and URLs to be used in the SMS message.
- E. You must purchase Premium tracking in order to support link tracking in Responsys.
Correct Answer: A,B,C,D 🗳️
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?
- A. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
- B. Create the two separate exports and ensure they both have the Sent value in them.
- C. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
- D. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
Correct Answer: C 🗳️
You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?
- A. Select Workbook > Test.
- B. Click the Render button.
- C. Click the Version Test button.
- D. Click the Preview button, which has the eye icon on it.
Correct Answer: D 🗳️
You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.
How should you create a form rule to accomplish this?
- A. Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for
24 hours, then send the follow-up email offer. - B. Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
- C. Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
- D. Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a
24-hour delay before sending the email. - E. Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
Correct Answer: D 🗳️
You are planning an integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.
What is the reason for this?
- A. You need to create a new user specifically for Responsys from within the Salesforce.com application.
- B. You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.
- C. You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.
- D. Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.
Correct Answer: D 🗳️
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