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Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. LenoxSoft wants to create a Marketing Cloud Account Engagement landing page that matches the exact look and feel of their website. Which method would produce the closest results?

A) Use above form and below form content to create the layout
B) Use a stock layout provided in Marketing Cloud Account Engagement
C) Embed the campaign tracking code on their website
D) Import layout using a URL from their website

2. What is a behavior of conditional completion actions?

A) Both standard and conditional completion actions can be used on the same asset.
B) Only one conditional group can be added per asset.
C) Standard completion actions will only apply to prospects who do not meet the criteria of a conditional group.
D) Conditional actions only execute the first time the prospect who matches the criteria takes the action.

3. What must be created in order to send an autoresponder?

A) List email
B) Email template
C) One-to-one email
D) Test email

4. Creating or marking an opportunity as lost will result in the change of a prospect's score

A) False
B) True

5. By default, which two objects does Pardot write to in Salesforce?
Choose 2 answers

A) Opportunity records
B) Account records
C) a Contact records
D) Case records
E) Lead records

Solutions: